Employee advocacy is the mechanism through which a company or brand engages its employees to become ambassadors. How? By showcasing them in corporate communications, mobilizing them as message amplifiers, or better yet, training them to become thought leaders.
We firmly believe that your colleagues are more than just spokespeople for your organization. They are reputable experts in their field. Supporting the development of their thought leadership is a way to strengthen your reputation among your future clients, partners, and talents. You have the power to create a loyal and engaged professional community. Just take the leap!
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Note: These data come from the Service de l'eau case study (4 ambassadors)
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